Nonprofit outreach

Jul 2018

Email Marketing Tip: Keep Your Messages from Getting Clipped

2018-07-24T10:50:54+00:00

Have you ever sent an email campaign or e-newsletter only to discover that Gmail has chopped off the bottom of your message? Not all email programs do this, but given that [...]

Email Marketing Tip: Keep Your Messages from Getting Clipped2018-07-24T10:50:54+00:00
Jan 2018

Fundraising in a Time of Tax Uncertainty

2018-01-30T09:40:59+00:00

The new tax law, which effectively blocks millions of donors from itemizing charitable deductions, has nonprofits reeling. Many organizations made a major push at the end of 2017 to get donations [...]

Fundraising in a Time of Tax Uncertainty2018-01-30T09:40:59+00:00
Nov 2017

Four Steps to a More Secure Website

2017-11-14T09:38:34+00:00

Here’s a huge mistake that we continue to see all too often in our work: Organizations put 100% of their website budget into development, leaving nothing for ongoing maintenance and security. The [...]

Four Steps to a More Secure Website2017-11-14T09:38:34+00:00
Sep 2017

Why Email Marketing Is (Still) Your Best Bet

2018-01-24T17:03:50+00:00

Nearly a decade has passed since analysts began declaring that email was on its way out, quashed by competition from an ever-expanding host of social media platforms. [...]

Why Email Marketing Is (Still) Your Best Bet2018-01-24T17:03:50+00:00
Jul 2017

Five Tips for Building Your Brand

2018-01-24T17:06:16+00:00

Working on branding is essential whether you’re starting a new company or seeking to refresh—or even maintain—the image of an existing one. Branding encompasses much more than [...]

Five Tips for Building Your Brand2018-01-24T17:06:16+00:00
May 2017

What Makes a Successful Nonprofit Newsletter

2017-09-18T13:47:04+00:00

E-newsletters and other electronic media have made it easier than ever to reach large groups on a regular basis. In our work, however, we’ve seen recurring missteps [...]

What Makes a Successful Nonprofit Newsletter2017-09-18T13:47:04+00:00