Writing + content development

Jan 2017

Smart Business Writing: Tips for Avoiding Embarrassing Errors

2017-09-18T14:38:36-05:00

With English as tricky as it is—full of homonyms, homophones, homographs, and other oddities—it’s no wonder mistakes occur even in communication from the most trusted sources. On an [...]

Smart Business Writing: Tips for Avoiding Embarrassing Errors2017-09-18T14:38:36-05:00
May 2016

Communicating Value to Funders: Five Tips for Writing Effective Appeals

2017-09-18T14:10:09-05:00

Writing for funders is unlike any other type of writing. For one thing, the stakes are generally much higher; you can persuade a customer to buy a product [...]

Communicating Value to Funders: Five Tips for Writing Effective Appeals2017-09-18T14:10:09-05:00
Sep 2015

Smart Business Writing: Take Possession of Good Grammar

2017-09-18T14:24:44-05:00

It’s no secret that incorrect use of grammar harms credibility. Take the case of a recent public tussle on Twitter, in which a critic called out a [...]

Smart Business Writing: Take Possession of Good Grammar2017-09-18T14:24:44-05:00
Mar 2015

Avoiding Plagiarism: What’s Fair Use, What’s Asking for Trouble

2017-08-14T10:52:29-05:00

Plagiarism is an ever-present problem in all forms of writing, but it’s especially persistent on the web. Even seasoned companies have been caught using someone else’s content. [...]

Avoiding Plagiarism: What’s Fair Use, What’s Asking for Trouble2017-08-14T10:52:29-05:00
Sep 2014

Effective Electronic Communication

2017-09-18T14:34:11-05:00

Some of us are old enough to remember the advent of “Netiquette”—discussions of the most effective and appropriate means of communicating via the Internet. Since then email [...]

Effective Electronic Communication2017-09-18T14:34:11-05:00
Jul 2014

Writing Letters that Sing

2017-09-18T14:35:17-05:00

Dear What’s Your Point? reader, Have you ever sent a letter to an important group—customers, board members, donors, the cable company—and received back nothing but resounding silence? [...]

Writing Letters that Sing2017-09-18T14:35:17-05:00