Client need: Comprehensive services to produce curriculum guides and other texts for college students, faculty members, and campus administrators.
Solution: We produced more than a dozen books, with work spanning manuscript development, editing, book compositing and design, and production oversight. In addition, we directed a multi-year national marketing effort.
Outcome: Book sales rose more than 50% over five years. As a group, these books continue to influence campus policy and practice nationwide, and nearly all have been issued as reprints or new editions.