Project Description

Client need: An AmeriCorps VISTA program serving New Hampshire’s schools and communities needed a refined tool for recruiting VISTA members.

Solution: We developed an eye-catching piece that would stand out from the crowd. Compelling content with a clear value proposition moved recruits from reading to taking action.

Outcome: The program has been able to place VISTAs at higher education institutions across the state to help increase college access and success among low-income students.